Our world changed overnight.

Brand New World will deliver useful tools and renewed thinking to power the ideas and brands of small and midsize firms who make up 80% of our economy. We've found inspiration with the new ways people are engaging amidst this Great Recession and we want to share it with you. It's a Brand New World. This is a living, breathing dialogue so we want to hear from you. Tweet any questions you have (best branding tool for the buck?....etc)

Andy Bateman

CEO Interbrand New York

As Chief Executive Officer of Interbrand's headquarters in New York, Andy leads a team of world-class brand strategy, creative and marketing professionals, guiding some of the world's most valuable brands.
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Alona Elkayam

CEO 321 Takeoff

With her BrandSlam® methodology, Alona has pioneered integrated marketing since 1994 for some of the most recognized brands of our decade. She writes a syndicated column, Best and Worst Dressed Brands of the Week.
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Marta Kagan

Managing Director, US

Marta writes and speaks frequently about branding and advertising in the digital channel. Her critically-acclaimed viral hit "What the F**k is Social Media?" has been translated into seven languages.
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